Primal Kitchen / Primal Blueprint
Founded by Mark Sisson, a renowned fitness author, blogger, and nutritionist, Primal Kitchen and Primal Blueprint collectively cover every component of holistic fitness and wellness. Catering to a wide swath of consumers — including people who are paleo, vegetarian, vegan, and ketogenic — these two companies offer the education (books, blogs, regiments, and podcasts) and resources (dressings, bars, protein, and more) needed to take on a healthy lifestyle focused on feeling better rather than simply looking better.
During my time as a freelancer for these companies, I have taken on projects covering the following tasks:
- Newsletter writing & editing
- Website copy writing, editing, and content strategy
- Product marketing copy
- Social media copy